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Met Opera’s Programming Strategy Failing to Meet Expectations

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Metropolitan Opera’s Contemporary Works Struggle to Attract Audiences amid Funding Challenges

The Metropolitan Opera has been making bold moves in recent years by programming contemporary works in an effort to attract new and diverse audiences. However, despite their efforts, the new operas have not been drawing the crowds they had hoped for.

With a third of the Met’s repertory now consisting of 21st century operas such as “X: The Life and Times of Malcolm X,” “Fire Shut Up in My Bones,” and “The Hours,” the organization has been trying to appeal to a younger demographic. Unfortunately, the gamble has not paid off as the opera house, with 4,000 seats, is only averaging around 72% full, with contemporary works averaging houses that are a third empty.

The Metropolitan Opera, the largest performing arts institution in the United States with a budget of $300 million USD, has faced funding challenges due to the pandemic, withdrawing nearly $40 million from its endowment. However, there is hope on the horizon as general director Peter Gelb’s bet on presenting new works has resulted in a younger audience, with the average ticket buyer’s age now 44 compared to 50 in 2019. Audiences have slowly been returning, and the Met’s modern operas have received glowing reviews this season.

It will be interesting to see if the tides turn for these innovative works and if the Metropolitan Opera can continue to attract new audiences with their contemporary programming. Stay tuned for more updates on this evolving story.

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